Teresita Villareal

Business of Broadcast Media

Areas of Interest

  • Content marketing
  • Branded entertainment
  • Brand management

Teresita Villareal

Business of Broadcast Media
  • Content marketing
  • Branded entertainment
  • Brand management
Terry Villareal is a seasoned marketing and sales practitioner with extensive experience in media organizations and fast-moving consumer goods. She is currently the Head of Shared Services of Creative Programs Inc., a wholly owned subsidiary of the ABS-CBN Corporation. Under her scope are the channel distribution and logistics functions. Presently, Terry is a part-time lecturer at the UA&P School of Communication under its Media and Entertainment Management Program.

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