Diana Rueda holds a Bachelor of Science in Commerce Major in Legal Management degree (Honorable Mention) from the De La Salle University and a Master of Science in Industrial Economics from the University of Asia and the Pacific. She was part of the management staff of Kalinangan Youth Foundation (KALFI) from 2013 until 2021 and sat as Board of Trustee of the same foundation from 2017 until 2020. She put up a business venture in agriculture with her parents and joined the UA&P School of Economics as part-time faculty in 2020. She is interested in doing further research in the field of business and economics. Among her research interests are the real estate and agriculture sector, business sustainability, human flourishing, and the economics of wellbeing.